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⭐ G-Force: The Strength of the Small (S3.35)

Episode of May 12, 2026


Cheerleading is often associated with large clubs, huge facilities, and programs with hundreds of athletes. Yet, some of the most beautiful projects are born in much smaller… but deeply united structures.

In this episode of the Kick's Cheer Podcast, we welcome Frédérique Côté, cheerleading coordinator at G-Force (GFC), to talk about a topic that affects a lot of people in the industry: the reality of small cheerleading clubs.

And one thing is clear after this discussion: being small does not at all mean thinking small.



💙 Building a small club… with a big vision

With approximately 93 competitive athletes ranging from Novice to Master, G-Force doesn't fall into the mega-gym category. Yet, the results of recent seasons speak for themselves.


Banners. Judges' Choice. Best Program at the Canada Cup. Consistent progress. Fanzone recognized throughout Quebec.


But behind these successes, there is above all a complete transformation of the club's culture.

Frédérique explains that upon her arrival as coordinator, several difficult decisions had to be made:

  • review the structure of the hearings;

  • better classify athletes according to their actual level;

  • building cohesive teams;

  • establish more transparency with parents;

  • to create a common vision among coaches.


Changes that weren't always popular at first... but that completely changed the trajectory of the program.


📈 The real challenge of a small cheerleading club

One of the biggest challenges for small clubs is managing divisions and age groups.

When you don't have hundreds of athletes, every decision becomes strategic.

You want to keep your athletes. You want to offer them progression. You want to avoid creating teams "just for the sake of it" that end up hindering development.

In the episode, Frédérique explains very well a reality that many directors experience:

The level is just a number. What matters is the execution, the progress, and the confidence of the athletes.

And honestly, this deserves to be repeated throughout cheerleading.

Because a well-executed level 1 or 2 routine can be infinitely more impressive than an over-leveled routine full of errors.


🔥 The G-Force fanzone: a reference in Quebec

It's impossible to talk about G-Force without mentioning their famous Fanzone.

Small club? Yes.

A quiet atmosphere? Absolutely not.

For years, G-Force has been known for bringing absolutely crazy energy to competitions.

Parents, coaches, athletes… everyone is on board.

And what's fascinating is that this culture didn't come about by chance.


At G-Force, parents are involved, educated, and integrated into the process:

  • they learn the standards;

  • They include the score sheets;

  • They contribute to the atmosphere;

  • They become an active part of the program.


As a result, the athletes truly feel that they are never alone on the mat.


🏆 Perform without the resources of a mega gym

Another super interesting aspect of the episode: the financial reality of small clubs.

Unlike large programs, many expenses cannot be spread across hundreds of athletes:

  • uniforms;

  • choreographies;

  • music ;

  • travel.


At G-Force, several routines are even put together directly by the coaches.

And despite that, the results keep coming in.

For what ?

Because the structure, the stability of the coaches and the culture of the club compensate enormously.

Frédérique herself says: having coaches who share the same vision changes absolutely everything.


🏠 The ultimate dream: the G-Force House

The club's current major project is ambitious: to create their own G-Force home.


Currently, cheerleading shares its facilities with gymnastics in a multi-sport center. And while this situation offers some advantages, it also creates many limitations:

  • lack of space;

  • restricted hours;

  • limited growth;

  • difficulty adding teams.


The dream is clear: to have a gym dedicated to cheerleading.

A place where athletes could:

  • come and practice;

  • to do rehearsals;

  • to study ;

  • to develop their passion;

  • growing up in a family environment.


Not just a gym. A second home.


🌟 An important message for all small clubs

This episode sends an extremely strong message to the entire cheerleading community:

You don't need to be huge to have a huge impact.


A small club can:

  • performer;

  • develop athletes;

  • create a strong culture;

  • to inspire his community;

  • build an amazing fan zone;

  • to gain the respect of the industry.


And G-Force is probably one of the best current examples in Quebec.



 
 
 

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